DIG PR

ABOUT US

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At DIG, we believe a story well told can change an entire business.

Because of this, we take the time to listen to you and to understand your organisation. It’s this ‘story-listening’ over ‘story-telling’ approach that lets our clients always put the best, most considered, foot forward in the public eye.

DIG represents business across Australia and Aotearoa to give them louder, clearer voices through corporate and consumer communications, media training courses, and internal communications support.

Our clients span large multinational brands through plucky startups, but all share the same DNA; ambitious challengers who never rest on their laurels and are never satisfied with the status quo.

Leni Ma’ia’i

Leni Ma’ia’i - Head chef

Leni started DIG to inject more journalistic spirit into the PR world. Three years later he has managed, grown, and protected the reputations of some of the biggest (and smallest) organisations around the world.

Alongside Leni’s career in publicity, he keeps his pencil sharp with highly irregular contributions in The Guardian, and his knees sore as a member of the New Zealand volleyball team.

Daniel Smith

Daniel Smith - Sous chef

Daniel left the darkside writing for titles such as LA Magazine, Sunday Star Times and Vice to join DIG’s greener PR pastures in 2023.

With the news-nose of a trained beagle, and the storytelling chops of a young Hemingway, Daniel mainlines DIG clients directly into the news vein. When not working he enjoys tandem waterskiing with the Auckland Baptist Aquatic Group, and gazing longingly towards fields of horses.